The physical web is not the Internet of Things, in fact it is a technology that could effectively widen the scope of IoT itself bringing IoT to extremely simple objects. With physical web and beacons, Google is actively thinking of eliminating the middle layer of applications that could slow down a phone if installed in plenty by making use of over the internet URLs for interactions; almost as if back to basics.
The physical web is not exclusive to Google tools or browsers. It is more of a standard technique wherein the concept of IoT reaches out in a simpler way. Physical web will ease the interactions with connected devices in the years to come, effectively propelling the usage of IoT. The physical web is not here to replace any other technology interacting with IoT, like native apps for example. The idea is not different from IoT when it comes to the purposes it solves.
Physical web has its own set of utilities and attractions that enterprises have started making use of globally in conjunction to strengthen the IoT use cases more than anything else with prudent beacons & ibeacons app development.
This post was originally published on SPEC INDIA's Blog
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